ShipSticks
The Effortless Journey Home
When ShipSticks partnered with Pebble Beach Resort, they came to RPMT for a spot that would go beyond logistics. We leaned into an illustrative, narrative approach—highlighting the user’s experience and emotional journey with a show-don’t-tell mindset, capturing the feeling of effortless travel and premium service.
Credits
Produced by RPMT | Written and Directed by David Urbinati | Art Direction and Illustration by Luke Liscom | Character Animation by Spiro Bunster | Compositing and Lead Animation by David Urbinati | Voice Over by Elysia Rotaru | Music and Sound Design by David Urbinati
Behind the Frames
Boardomatic
During the boardomatic phase (storyboards cut to time like an animatic), we took the initiative to layer in preliminary music and sound design to lock in the pacing and emotional tone early.
We believe video is 50% audio, and this extra step helped the client fully visualize the piece—even if a few scenes didn’t make the final cut.
Director’s Cut
At the risk of repeating ourselves—yes, we love sound. This director’s cut puts the spotlight on the original music and sound design, crafted by RPMT’s own David Urbinati.
